Gemma Collins teams up with Durex to launch a range of sex toys

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Gemma Collins has teamed up with Durex to launch a line of sex toys to break the self-love stigma.

The former TOWIE star, 41, took to Instagram to announce the sex-positive partnership with a short video on Friday night.

In the clip, a glamorous Gemma addressed the camera and asked, “Guys it’s 2022 why are we so uncomfortable with self lovers?”

New partnership: Gemma Collins has teamed up with Durex to release a range of sex toys to break the self-love stigma

“It’s so important to take time for yourself, if you know what I mean,” she cheekily joked.

She signed, “Let’s talk about toys baby!”

She revealed that she was working with the brand with the launch of three new vibrators and wanted to destigmatize the use of sex toys.

Captioning the video, she wrote: “It’s all about self love baby & @durex. Not to be awkward but it’s 2022 – why is self love still a taboo subject And when I mean “self-love” I mean a little more than a glamorous day – and that’s coming from me!

Teaming up: The former TOWIE star, 41, took to Instagram to announce the partnership with a short video

Teaming up: The former TOWIE star, 41, took to Instagram to announce the partnership with a short video

‘I’m SO proud and excited to be able to share that I’m working with @durex to support the launch of their new Sex Toy range with 3 amazing new vibrators.

“Self-love and using sex toys in ANY form is so empowering. If you are married, single, in a situation, whatever, everyone is welcome. Help me break the taboo of self-love!’

Nikki Hayward, Wellness Category Manager at Durex, said: “We are delighted to have partnered with Gemma Collins to launch an exciting new range of sex toys from Durex.

Self love: Captioning the video, she wrote:

Self love: Captioning the video, she wrote: “It’s all about self love baby & @durex. Not to be awkward but it’s 2022 – why is self love still a taboo subject? And when I say ‘self-love’, I mean a little more than a glamorous day – and that’s coming from me!’

“We love how empowered Gemma feels to get the pleasure she knows she deserves for herself – and we want everyone to feel the same way.

“Durex hopes to encourage all of us to have more open and honest conversations about masturbation and using sex toys, whether alone or with someone else. We hope people can shed the stigma and drop the taboo, feelings of shame and embarrassment on something that should be a way to experience real pleasure, pleasure and satisfaction.

It comes after Gemma shared a horrifying photo of her fiancé Rami Hawash’s swollen eye after returning home from his recent surgery on Friday.

The former Celebrity Big Brother housemate took to her Instagram Story to praise the NHS for looking after her beau, after the 48-year-old businessman suffered a ‘serious’ accident at work.

Rami, who was seen sporting an eye patch while awaiting the procedure, could be seen with a very sore, heavily bruised and bleeding eye.

Alongside the close-up, Gemma wrote, “It’s been a hell of a week, good to have Rami home today.” It was a very upsetting time for us.

Painful: Gemma a gruesome photo of the swollen eye of her fiancé Rami Hawash, 48, as he returned home from his recent operation on Friday

Painful: Gemma a gruesome photo of the swollen eye of her fiancé Rami Hawash, 48, as he returned home from his recent operation on Friday

Get well quickly!  Along with the close-up, Gemma wrote:

Get well quickly! Alongside the close-up, Gemma wrote, “It’s been a hell of a week, good to have Rami home today.” It’s been a very upsetting time for us’

‘Scary, worrying, no sleep, please, he’ll be fine [sic]. thank you Queens Hospital @NHSEngland. ‘

Sharing another photo, Rami looked in good spirits as he recovered at home and spent time in the garden with the couple’s friend Harry Derbidge.

Gemma reunited with her love last week, after returning home from her solo tour.

Injury: Rami, who was seen sporting an eye patch while awaiting the procedure, could be seen with a very sore and badly bruised and bleeding eye (pictured earlier this month)

Injury: Rami, who was seen sporting an eye patch while awaiting the procedure, could be seen with a very sore and badly bruised and bleeding eye (pictured earlier this month)

Relaxing: Sharing another photo, Rami looked in good spirits as he recovered at home and spent time in the garden with the couple's friend Harry Derbidge

Relaxing: Sharing another photo, Rami looked in good spirits as he recovered at home and spent time in the garden with the couple’s friend Harry Derbidge

She took to Instagram at the time to share a beloved snap with Rami as he was first seen without his eye patch.

The owner of an auto repair business was forced to wear the eye patch to protect the injury while awaiting surgery.

However, on Easter Sunday, Rami was seen without her in a video posted to Gemma’s Instagram story.

Ouch!  Rami's eye remained closed throughout the short clip as he beamed towards the camera, while his swollen eye was exposed

Ouch! Rami’s eye remained closed throughout the short clip as he beamed towards the camera, while his swollen eye was exposed

His eye remained closed throughout the short clip as he beamed towards the camera, while his swollen eye was exposed.

Rami sat having breakfast while Gemma showed off her party decorations as the couple prepared to throw an Easter party.

When the accident first happened, Rami could be seen with a medical patch over his eye and a deep gash on the bridge of his nose.

On the mend: Gemma reunited with her love last week, after returning home from her solo tour and taking to Instagram to share a beloved snap

On the mend: Gemma reunited with her love last week, after returning home from her solo tour and taking to Instagram to share a beloved snap

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